Institute for Applied Biomedicine grants permission to print and photocopy the Halloween poster and letter available on this website free of charge so long as these conditions are observed:
1) The letter and poster, including and the Institute's name and logo, are not changed. It is particularly important that the copyright notice remain unchanged. If you need to request a change (e.g., re-formatting to include a local sponsor's name), please contact the Institute's office for assistance.
2) You may not sell the copies or otherwise use them in a commercial manner. You may, however, give them away free through schools, community organizations, local businesses, and neighborhood groups.
We recommend copying the letter and poster back-to-back onto goldenrod or orange paper. We generally estimate that it costs about a dime to provide a family with a poster and explanatory letter, so youth group of 100 kids would cost $10.00, and a small school district of 5,000 students would cost $500.00.
We suggest that in addition to distributing posters through local schools and pre-schools, you consider asking grocery stores, drug stores, and discount stores to place a stack of posters either next to their seasonal candy displays and/or next to alternative treats. It is also helpful to distribute posters to senior citizens groups and other people who don't have young children but still participate in Trick-or-Treating.
If you would like to send a press release about the program, we suggest adapting the text from the Halloween page. Include your name and contact information at the top. Your local hospital or public health agencies may be able to tell you how many children in your hometown have sugar-related health concerns. Before the paragraph about the Institute's work, include a short but useful description of your local arrangements -- Where will people get the posters? Who is co-sponsoring your local event? Is there anything else they need to know? -- and your own organization. For maximum exposure, press releases are usually sent twice: first about one month before an event, and then again one full week before the event.
Institute for Applied Biomedicine is a non-profit organization which is committed to public benefit from our research. We hope that this program will be useful for you and positive for your community's health. If you use this program, please:
1) Tell us what you did, what worked for you, what you would do differently and what you think about the idea! Let us know if you think we should continue this program. Take the poll on the Halloween page. We measure support for this program by the number of people who take the time to say that it was useful to their family as well as by donations to support it.
2) Consider making a donation to support this program and our immune system research. Even small gifts make a difference.
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